AppNeta Appoints Senior Finance and Business Operations Executive as Chief Financial Officer

Larry Whitman possesses extensive experience in high-growth technology environments


BOSTON — December 8, 2014

AppNeta, BOSTON — December 8, 2014 — AppNeta, the leader in performance and availability insight for business critical web applications with over 3,000 customers worldwide, today announced that Larry Whitman, a senior finance, business operations and growth expert, has joined the company as chief financial officer. Whitman brings over 20 years’ experience in senior finance and operations roles with both start-ups and established technology companies.

Prior to joining AppNeta, Whitman served as CFO at Highroads, Inc., the leading provider of technology automating the benefits plan management process for Fortune 500 companies, where he spearheaded efforts that fueled a financial and operational turnaround and expansion.

From 2003 to 2008, Whitman served as CFO at Colubris Networks, a global provider of wireless WAN systems, where he drove expansion and established the U.S.-based financial and administrative infrastructure. Previously, he spent more than 12 years in financial management executive roles with companies in the telecommunications and networking industries, including eight years as vice president of finance and corporate controller with Shiva Corporation, where he was a key participant in the IPO process and which was sold to Intel in 1999.

“Larry has a wealth of experience driving revenue and expansion and a proven record of achieving profitability for companies in diverse technology sectors,” said Matt Stevens, CEO and president at AppNeta. “His deep financial and operations skill set will be instrumental through our next stage of growth and cementing our position as the full-stack application performance management technology leader.”

-Matt Stevens, CEO and president at AppNeta.

“AppNeta has achieved powerful growth and earned recognition as an APM innovator and market leader,” said Whitman. “Joining AppNeta presents a tremendous opportunity to leverage my financial and business savvy and work with a superb leadership team in revolutionizing the way development, application and IT operations teams manage and monitor the performance of their web, cloud and mobile applications.”

-Larry Whitman

About AppNeta

AppNeta is the Full Stack Application Performance Management (APM) technology leader, providing integrated performance visibility that spans the application code, through the network, to the end user. AppNeta's SaaS solutions give Development, Application and IT Operations teams broad, detailed performance data to see across their web, mobile and cloud-delivered application environments and pinpoint tough performance bottlenecks. With AppNeta, customers have all of the performance data they need to assure ongoing and exceptional delivery of business critical applications and end-user experience. For more information or to get started today, visit