Press Release

AppNeta Names Damian Roskill as Chief Marketing Officer

AppNeta continues to expand the company's full-stack performance vision with experienced marketing hire

August 20, 2015

BOSTON — August 20, 2015 — AppNeta, the leader in performance insight for business-critical web and mobile applications, today announced the appointment of Damian Roskill as Chief Marketing Officer. Roskill brings more than 25 years of experience in the startup marketing and product management world with him. As CMO, Roskill is responsible for for driving the strategy and direction of AppNeta’s presence and position in the marketplace.

“Damian is another example of the level of executive leadership coming out of Boston as the city continues to grow our tech base,” said Matt Stevens, CEO and President at AppNeta. “As AppNeta leads the evolution of the application performance monitoring (APM) space, it’s imperative that we have the necessary skill and experience driving the efforts. With Damian, I am confident that we will elevate the AppNeta brand and continue to advance our full-stack application performance monitoring vision.”

Prior to AppNeta, Roskill helped drive explosive growth as VP of Marketing at Applause, a leader in mobile app quality solutions. He has also held senior positions at Compete (now Millward Brown Digital), Gerson Lehrman Group (GLG), 50 Lessons and RxCentric.

“AppNeta is changing the way companies view APM and I’m excited to be a part of the team that spearheads this revolution,” said Roskill. “As the space continues to grow and evolve, AppNeta continues to create the best products to pinpoint the performance monitoring pains that development, IT operations and Dev/Ops teams face on a daily basis.”

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About AppNeta

AppNeta is the only network performance monitoring solution that delivers visibility into the end user experience of any application, from any location, at any time. With AppNeta’s SaaS-based solution, IT and Network Ops teams at large, distributed enterprises can quickly pinpoint issues that affect network and business-critical cloud application performance, regardless of where they occur. AppNeta is trusted by some of the biggest Fortune 1000 companies, including 3 out of the 5 largest corporations in the world, as well as 4 out of the 5 largest cloud providers. For more information, visit

Media Contact:

Paul Davenport