Is “tech-clash” the biggest threat to digital transformation?
Enterprises are coming to terms with the fact that digital transformation isn’t a singular project with a deadline but a new way of being for workers across the business (and not just IT). Because technology is increasingly woven into every facet of our day-to-day lives, it will continue to evolve as tech expands and has a greater impact on both our personal and professional interactions.
A recent report from Accenture uncovers that the challenges employers will face in their digital transformations going forward won’t be resistance to tech itself, but an expectation of good performance and UX that meets both customers’ and employees’ high standards.
“Fifty-two percent of consumers say that technology plays a prominent role or is ingrained into almost all aspects of their day-to day lives,” the Accenture Technology Vision 2020 Report reads. “An additional 19% report that technology is so intertwined with all aspects of their day-to-day lives that they view it as an extension of themselves.”
This is resulting in what the report labels a “tech-clash” between businesses and workers where management has to view their employees as consumers of the tech they use to drive business. This includes prioritizing enhancements to tech-driven, business-critical workflows as highly as the tech used to drive transactions at the customer level.
The report identified three areas that businesses should focus on within the next three years to stay ahead of the “tech-clash” and succeed in long-term digital transformations.
- Turn passive audiences into active players: Businesses will need to design experiences that turn one-way interactions (ie. monthly email blasts from a manager) into more collaborative platforms (ie. interactive task management platforms, online whiteboards, etc.)
- Artificial Intelligence on the upswing: While only 37 percent of organizations polled currently use inclusive design or human-centric design principles to support human-machine collaboration, 71 percent intend to expand their use of AI in the future. For these efforts to succeed, personalization (and a backbone of trust and transparency) will be essential.
- Robots leaving the factory: With the onset of 5G making high-speed connectivity that can support more sophisticated robotics outside of controlled factory environments, businesses will need to bridge the learning curve for employees who’ll be dealing with these tools firsthand. The report found that 45 percent of executives think their employees will be challenged to figure out how to work with robots, while only 55 percent believe that their employees will easily rise to the occasion.
Underpinning all of this new tech is going to be the need for robust connectivity, regardless of where users or located, or whether they’re an employee or a customer. Ensuring this requires visibility across the connections between the wealth of vendors and service providers that bring this new tech to end users.
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Filed Under: industry insights
Tags: enterprise IT, technology, business tech, enterprise tech, tech, remote workers, remote work, remote locations, network transformation, enterprise WAN, enterprise networks, enterprise IT, digital transformation