Your G Suite Will Now Include Salesforce: Can You Monitor Them Both? by
Andrew Sanders December 11, 2017
Gmail is an unquestionable titan. 20% of all emails sent worldwide are sent using the Gmail platform, and a total of 1.2 billion users. This email dominance is reflected in the enterprise versions of its applications, known collectively as G Suite. Gmail and the other G Suite apps are now gaining ground for business use. Over three million business customers currently use G Suite for services such as email marketing, document sharing, and other productivity tools.
G Suite announced in November 2017 that enterprises would begin to receive an additional feature set—full Salesforce integration. This opens up a number of interesting use cases for both G Suite and Salesforce users.
For example, imagine sending out an email blast as a marketer, and using G Suite to monitor open and clickthrough rates, information which would be ported directly to Salesforce CRM. Conversely, imagine running a helpdesk and using G Suite to analyze the importance of incoming emails. The tickets with the highest importance could be triaged and flagged in the Salesforce for immediate attention.
These are interesting possibilities—and they represent just the beginning of the fruits of this collaboration. In order for businesses to make the most productive use of this collaboration, however, they need to be equipped for the strain that the two combined applications will put on their networks. What’s the best way they can accomplish this?
Monitoring Salesforce and G Suite Performance
Making sure that Salesforce and G Suite run well separately seems easy on the outset. Salesforce in particular is a stateless application, meaning that no additional bandwidth is required once a page loads initially. Page sizes are kept around 90 KB, and the use of images is kept to a minimum. Theoretically, even a company that still uses a dial-up internet connection should still be able to use Salesforce and see it perform in a useful and consistent manner.
G Suite is another beast altogether. The suite isn’t just one product, after all—it’s a whole bunch of services which share a multi-tenant environment. As such, traditional means of letting them access your network, such as IPv4 addresses, just don’t work, since said addresses will change very fast. Hostnames won’t work either, for the same reason. Instead, users connect to a worldwide CDN—the Google Global Cache—which will connect users to the best nearby server depending on the condition of the network.
If your enterprise or small business runs on G Suite, monitoring its performance is both critical and difficult. It’s critical because G Suite is the mouthpiece that you use to communicate with the world and create documents and slide decks. It’s difficult because due to the complexity of the Google CDN, you don’t know where your server is, or if your co-workers across the hall are accessing the same instance.
During an outage, such as the massive Gmail outage that struck users in September, it might be difficult to understand whether the problem is coming from on-premises or the cloud. The cost of this confusion can be measured in lost productivity and worse.
Wedding Salesforce and G Suite Could Mean Difficulties Ahead
The simplicity of Salesforce means that in a perfect world, it should be relatively easy to monitor. If there are problems with Salesforce delivery, they’re more likely to come from an error on your end, or from another application using too much bandwidth. Due to this upcoming partnership with Google, however, this relative stability might be due for a change.
This is because Salesforce, going forward, is going to use Google Cloud as a platform for expansion. Although this is going to be international-only at first, it seems likely that Salesforce will transition to Google’s service domestically as well. While this might mean that Salesforce can deliver more services to its customers, it may also mean that Salesforce customers with older networks, smaller bandwidth or limited monitoring capabilities may be left behind.
As we see these kinds of cloud and SaaS advancements, we’re happy to say we help our users constantly stay on top of G Suite and Salesforce implementations, no matter where they end up. Our monitoring tools will help you benchmark G Suite performance, identify problems on premises, in the WAN or in the cloud, and proactively alert you to declines in QoS. We also offer robust Salesforce monitoring, so when G Suite and Salesforce finally become integrated, you’ll be able to keep track of both applications. For more information, try an interactive demo today.